Senior Business Analyst (Retail Systems)

Senior Business Analyst (Retail Systems)

WS Audiology

Lynge, Denmark

We are looking for a Senior Business Analyst to translate retail business needs into functional requirements and ensure solutions align with global processes and store operations. This role is part of the Global Retail team, reporting to the Program Director for Retail Operations.

What you will do

Requirements & Analysis

• Lead requirements gathering for POS, ERP, and CRM initiatives
• Ensure requirements are aligned to validated global business processes and integrating local compliance needs
• Translate business needs into clear functional requirements and user stories
• Ensure that requirements reflect the way retail staff work and support store operational needs
• Work closely with Process Managers to understand approved global processes, policies, or process governance
• Ensure requirements and user stories adhere to, but do not define, process governance
• Provide business insights to Process Managers based on market and store operational needs

Product Support & Backlog Management

• Draft and refine user stories and acceptance criteria
• Support Product Managers in backlog prioritization and dependency identification
• Ensure backlog items reflect both global standards and local compliance or market-specific variations

Testing & Quality Assurance

• Translate requirements and user stories into structured test cases
• Ensure test cases align with global process flows and include relevant local compliance scenarios
• Support UAT preparation, coordination, and execution
• Validate that solutions are fit for purpose for the business and for in store staff workflows
• Track defects, support root-cause discussions, and verify fixes
• Act as the business-side quality gate prior to release

Solution & Process Understanding

• Map as is and to be workflows when needed for requirement clarity
• Ensure solution designs support global process flows created by Process Managers
• Identify operational gaps or improvement opportunities and raise them for evaluation - without owning process changes

What you bring

• Bachelor's degree in Business Administration, Information Systems, Engineering, or a related field
• 7+ years of experience as a Business Analyst or Senior BA in a complex, multi-system environment
• Strong understanding of how changes influence interconnected systems, with the ability to anticipate operational and data impacts across a multi‑system retail environment
• Strong experience with POS, ERP, and CRM systems
• Experience designing test cases and supporting UAT for complex, multi‑system changes
• Experience working with global processes while incorporating local compliance or legal constraints
• Retail industry experience and knowledge of in-store staff ways of working, store operations, and frontline workflow needs is a strong plus